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SportsBusiness Daily – May 2, 2017 – By Michael Smith – It became obvious that the Univ. of Kentucky’s stadium naming-rights deal would be out of the ordinary when Kroger never asked about traditional athletic assets like tickets or gameday … Read More >

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Lexington Herald-Leader – May 1, 2017 – By Jennifer Smith – First Commonwealth Stadium underwent a facelift and now it’s getting a brand new name. With an emphasis on “brand.” The home of the University of Kentucky football team will … Read More >