Director
Partnerships
Penn Sports Properties
Jasmine leads the Partnerships team for Penn Sports Properties where she oversees all partnerships and manages relationships across the property’s portfolio of corporate partners. She works directly with the University of Pennsylvania Athletic Staff to bring marketing initiatives to life, ensuring strategic alignment, achievement of key objectives, and maximized return on investment.
Jasmine first began her career with NBCUniversal as an Account Service Representative for the lifestyle portfolio. She was then promoted to Planner and Account Manager where she had the opportunity to work on Telemundo for the FIFA Men’s and Women’s World Cup, in addition to Peacock, where she served as a SME. In her most recent role as Account Executive, she worked locally for NBC Philadelphia completing nine years.
A native of Burlington, New Jersey, Jasmine holds a bachelor’s degree in Journalism from Baruch College, where she was a two-year member of the Women’s Basketball Team. She is the proud mother of Jordyn and Layla, and wife to Jamar.