OVERLAND PARK, KS – September 17th, 2021 – TicketSmarter and Ivy League have announced an agreement to make TicketSmarter the official ticket resale marketplace partner for the league.
“We are pleased to welcome TicketSmarter as the league’s official secondary ticketing platform. The partnership continues to enhance our commitment to providing Ivy League fans with a first-class experience for our events,” Ivy League Executive Director Robin Harris said.
“We are excited to partner with the Ivy League, as an extension of our strategy to develop strong, mutually beneficial relationships that provide college fans with an enhanced ticketing experience,” said TicketSmarter CEO Jeff Goodman. “We look forward to developing our relationship with the league over the next several years.”
As the Official Ticket Resale Marketplace, TicketSmarter will gain exclusive marketing and sponsorship rights for the Ivy League, and give fans a safe, trusted platform to buy and sell tickets.
This sponsorship was secured by JMI Sports, the exclusive multimedia rights partner of the Ivy League.