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Patriot League Announces PenFed Credit Union as Presenting Sponsor of Men’s and Women’s Basketball Championships

January 27, 2021

BETHLEHEM, Pa. – The Patriot League has announced today that PenFed Credit Union, the nation’s second largest federal credit union, will be the Presenting Sponsor of the 2021 Patriot League Men’s and Women’s Basketball Championships.

The agreement marks the first Presenting Sponsor of the Patriot League Men’s and Women’s Basketball Championships in the League history. The deal also makes PenFed Credit Union the Official Credit Union of the Patriot League.

“We are thrilled to welcome PenFed Credit Union as the Patriot League’s first presenting sponsor of our basketball championships,” Patriot League Commissioner Jennifer Heppel said. “They are a particularly fitting partner for the Patriot League given our shared values of educating and assisting individuals in achieving their full potential.”

As part of the agreement, PenFed Credit Union will have a significant presence throughout the Patriot League basketball season on television and as part of the League’s digital and social media platforms. PenFed Credit Union will also be present throughout the League’s spring season, including League championships.

“On behalf of PenFed’s 2,700 financial professionals and 2.2 million members, we are proud to partner with the Patriot League for the upcoming Men’s and Women’s Basketball Championships,” said PenFed Credit Union President/CEO and PenFed Foundation CEO James Schenck. “We support the Patriot League’s vision of student-athletes who demonstrate success both in academic achievement and athletic competition and look forward to the excitement of the championship games.”

This sponsorship was secured by JMI Sports, the exclusive multimedia rights partner of the Patriot League.

The 2020-21 PenFed Credit Union Patriot League Men’s and Women’s Basketball Championships will include eight teams. The men’s quarterfinal round is scheduled for Saturday, March 6, while the women begin quarterfinal-round play on Sunday, March 7. The men’s semifinal round will be played on Wednesday, March 10, followed by the women’s semifinals on Thursday, March 11. The Patriot League men’s and women’s basketball championship games are both scheduled to be played on Sunday, March 14.


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